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Business Planning and Writing

by Nov 23, 2016

Home » Acupuncture and Herbal Medicine Student Blog » Business Planning and Writing

With my background in management and political science, I’m always trying to improve my business skills. I know that school will go fast and when I’m done with it I don’t want to worry about my next steps.

I already decided what I’m going to focus on in my practice so I just need to work on business planning and marketing.

One of the things that I plan to do is add a blog on my website and also write for different health and wellness websites for visibility. Some of these websites are even paying their authors, but even if you don’t get paid, it is a good marketing tool and it can position you as an expert in the field.


With that in mind, I was happy to find one email with an invitation to a writing seminar in downtown Chicago. I was looking forward to some rest time this weekend but instead I decided to keep myself busy and went to this training. Training was three packed days. First day was about understanding why everybody should be involved in writing and how writing could help us no matter our profession.

I was surprised to see a lot of journalists attended this training. I was expecting to see more people that wouldn’t have any education or training in writing but this wasn’t the case. Some of them had their own column in different magazines and in the beginning I felt a bit intimidated. I realized that even people who are journalists might not excel in selling themselves or their writing so everybody was there to learn and do better in the future.

Writing is a passion and some people are very talented, but in the end, who’s going to know or read you if nobody knows how good you are…

We worked on mindsets, on writing, how to self-publish, how to sell it, and so much more.


One of the things that I loved was a challenge where you get to write down your heart’s desire every day for 90 days. Some of you might not believe in this motivational “stuff” but it can switch your subconscious. It’s just a matter of consistency and keeping your conscious thoughts positive.

I ended up not resting and not cleaning the house, but who cares? I passed the Intern Entrance Exam, I have one more year and nine months till I graduate, and I’ll use every moment I can to build my practice!

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About the Author

Iuliana Lixandru

Iuliana Lixandru

Hello! I'm Iuliana and I'm a student at National University of Health Sciences in the Master of Science in Oriental Medicine (MSOM) program.


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